2021.
What a year it has been.
At Klipfolio, we launched the Metric Stack Newsletter, the Metric Stack Podcast (go check it out!!), and even met some of you at the amazing SaaS North conference!
Welcome to Metric Stack. I’m Priyaanka Arora, your personal metric assistant and Content Researcher and Writer at Klipfolio.
In this end-of-year edition of the Metric Stack Newsletter, it’s all about you. The metrics you tracked, the topics you cared about, and the things you loved talking about most.
Ready to find out how much of a metrics enthusiast you are? Let’s go!
One of us! One of us!
Can you believe we are a group of 1,750 people subscribed to the Metric Stack Newsletter?
1,750 people care about metrics just like you do, and believe in succeeding with data.
The Metric Stack Newsletter subscriber count grew by an average of 22.5% each month in 2021, and I’m so grateful to you for that. We’re an awesome and smart bunch.
You love your Monday morning metrics.
Yay. Metric Stack Open Rates are an amazing 23%, much higher than average. If you’re a long-time reader of MetricHQ, you know that a good Email Open Rate benchmark is around 18%.
Pro tip: grab a cup of coffee, tea, or non-caffeinated beverage of choice and spend a relaxing 10 minutes soaking up insights from Metric Stack every Monday at 10 am. Your brain will thank you for the mental nourishment, I promise.
The metrics that matter to you most.
You’re a very decisive bunch. You know the metrics that matter to you most. Curious what they are?
Here are the top five metrics you loved reading about this year on Metric Stack, based on open rate, click rate, and likes:
SO happy that some of the best performing editions of the newsletter came from guest contributors. Speaking of guest contributors…
The people that made Metric Stack shine.
How do I even begin to talk about how much knowledge I gained by speaking to these experts? SaaS is full of passionate, experienced people who LOVE sharing their wisdom.
And you and I are lucky to hear from them:
We had the pleasure of featuring four incredible expert guest contributors this year in the Metric Stack Newsletter! So a special shout-out and lots of gratitude to:
Sagar Shukla, Co-founder of Foresight
Lauren Thibodeau, Founder and Chief Research Officer at SaaSCan
Jessie Summons, Chief Operation Officer at Matrak
Donna Weber, customer onboarding expert and award-winning author
Happy holidays from the Metric Stack Newsletter - stay tuned for more!
Thank you for being a part of this initiative to help people succeed with data. Stay tuned for more metrics, benchmarks, and industry trends delivered to your inbox in 2022.
I wish you a wonderful holiday season!
-Priyaanka Arora, Content Researcher and Writer, Klipfolio
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